Why do the European and American markets prefer shared power bank stations equipped with Nayax POS?

July 14, 2025

A power bank station is a convenient and mobile charging service that provides users with short-term rental options. Users do not need to purchase charging devices; instead, they can rent a phone charging station at public places such as shopping malls, restaurants, airports, and train stations through QR code scanning or card swiping. After charging, the power bank can be returned at any site of the same brand.

Consumers in different countries and regions have varying customs, consumption preferences, and payment habits. To successfully enter the local mobile charging station market, products must be tailored accordingly to achieve functional adaptation.

In countries and regions like the United States, the United Kingdom, France, and Germany, mainstream payment methods include credit cards, PayPal, and Apple Pay. To align with usage habits in these countries, power bank vending machines usually need to be equipped with different POS devices to facilitate user payments in European and American markets.

By equipping shared charging stations with Nayax POS, the technology platform can better accommodate payment preferences in Europe and the United States, simplify the rental process, reduce user drop-off due to payment barriers, and increase rental rates for power banks.

1. What Problems Does Installing Nayax POS on Shared Charging Stations Solve?

Solves user experience issues, enables convenient rentals:Traditional power bank rental stations rely on QR code scanning or app-based rentals, which do not align with the credit card payment habits of users in Europe and the U.S., making usage inconvenient and hindering market expansion. Shared power banks that only support QR code rental cannot penetrate the European and American phone charging station markets.

By adding Nayax POS, phone charging stations become compatible with the payment habits of European and American users. Nayax POS supports mainstream payment methods like credit cards and Apple Pay, aligning with everyday consumer behavior in these regions. Users can rent power banks simply by swiping a card—no need to download an app or register an account—lowering the usage threshold and increasing the rental rate.

Supports multiple rental methods, expands user coverage: If a shared power bank only supports a single payment method, it will reduce usage among users preferring other options. The cabinet also has a QR code and supports QR rental and app rental. Nayax POS enables diverse rental options, allowing European and American users to rent with credit/debit cards as well as NFC methods like Apple Pay / Google Pay / Samsung Pay.

With Nayax POS, shared charging stations cover a broader range of user payment preferences. Tourists, businesspeople, and local users can rent conveniently without adapting to a new process. This high degree of compatibility with diverse rental habits in the European and American markets helps investors rapidly expand their user base

By adding Nayax POS, investors can not only meet the needs of local users but also capture international demand during peak tourist seasons—helping them quickly gain a competitive advantage in the European and American shared power bank market.

2. What Are the Core Advantages of Adding Nayax POS to Shared Charging Stations?

Covers mainstream payment methods in Europe and the U.S., allowing 90% of users to rent without barriers: Users can rent shared power banks directly on the cabinet using bank/credit cards—no need for a mobile phone. With Apple Pay and similar methods, a single tap enables instant rentals. European and American users can rent power banks easily via card swipe and other methods to charge their phones.

Ultra-simple rental—everyone can rent quickly: Shared power banks support traditional QR scanning and camera-based rentals and now also include POS and NFC rental options. This multi-method approach satisfies the rental needs of various user groups. From rental to power bank ejection, the whole process takes just a few seconds—ideal for urgent charging situations with no wait time.

Simple installation, easy deployment: The power bank manufacturer adds the Nayax POS bracket to the shared charging station. After investors locally procure the POS device, they can follow the factory's installation guide to quickly complete the setup. The installation is fast and easy, requiring no professional support. Once the Nayax POS is added, the shared charging station is ready for market use.

3. How Does Adding Nayax POS Help Investors Expand in the European and American Markets?

To quickly enter the shared power bank market in Europe and the U.S., investors must adopt rental methods aligned with local mainstream payment habits. By installing Nayax POS on shared charging stations, the inconvenience of traditional QR code rentals is eliminated, making the process more suitable for local consumer behavior and lowering the usage barrier. The convenience of card-based rentals encourages more users in Europe and the U.S. to try shared power banks, increasing the market coverage rate of power bank sharing.

By supporting mainstream payment methods like credit cards and NFC, rental rates can be significantly improved, and site revenue increased. Integrating Nayax POS into a localized solution deeply aligns with user habits in Europe and the U.S., offering investors a high-efficiency market expansion strategy.

The technology platform provides various types of shared charging stations—modular stations, all-in-one stations, floor-standing cabinets, extra-large cabinets, and outdoor waterproof stations—fully covering a wide range of commercial scenarios. All models can be equipped with Nayax POS, helping investors easily enter shopping malls, airports, and other prime locations, and quickly expand high-quality site resources to gain early advantages in the mobile charging station market.

Summary

For investors to succeed in deploying rental power banks in the European and American markets, the key lies in achieving localization of rental methods—not just increasing the number of deployed devices. Users in these regions are accustomed to credit card payments, and QR code rentals do not meet market demands.

By adding Nayax POS to cell phone charging stations, the traditional QR rental is upgraded to a card-based rental method that better suits consumption habits in Europe and the U.S. This approach enables investors to more effectively expand into the mobile phone charging station market in these regions.